Within the Digital Marketing Market Map you will find:

• Notable trends in the market
• Key growth drivers and market sizing
• Examination of traditional and new acquirers in the space
• Graphical display showing the growth in valuation multiples over time
• Sector analysis detailing maturity levels, notable transactions and financings, and a view on potential transaction activity in each sector

Within the Marketing Personalization Market Map you will find:

• Detailed overview of themes impacting Marketing Personalization
• Key growth drivers and market sizing
• Market landscape detailing leading vendors by sector
• Recent M&A and fundraising activity
• Acquirer landscape detailing acquisition strategy and potential areas of interest

Within the Government Software Market Map you will find:

• Key underlying market growth trends and a detailed outline of our recent observations on the market, particularly as it relates to typical financial characteristics of government software companies, recent acquisition activity and valuation trends
• Primary market segments and the respective growth trends and sizing for each
• Market taxonomy (including descriptions for each major bucket) and our view on current market leaders; also includes a further breakdown of the market landscape by functionality and geography
• Recent capital raise and M&A transaction activity, including a view of key market consolidators