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Decibel Has Been Acquired by Medallia

Decibel Profile

  • Decibel is the leader in digital experience analytics, helping organizations make every digital experience effortless
  • The company offers the only analytics software in the world that can identify, score, and prioritize every user experience impacting conversion, sales and loyalty across both websites and apps
  • Their forensic tools then get to the root cause of any negative experiences so that customers can troubleshoot, validate hypotheses and find the fastest path to resolution
  • Decibel is headquartered in London

Medallia Profile

  • Medallia (NYSE: MDLA) is the pioneer and market leader in customer, employee, citizen and patient experience
  • The company’s award-winning SaaS platform, Medallia Experience Cloud, is becoming the experience system of record that makes all other applications customer and employee aware
  • The platform captures billions of experience signals across interactions including all voice, video, digital, IOT, social media and corporate messaging tools
  • Medallia is headquartered in San Francisco
There has been a massive shift to digital and the Decibel acquisition will add vital digital journey and experience capabilities, providing even more value to our customers and prospects. The addition of Decibel uniquely positions Medallia as the only experience vendor that brings together the physical world, contact center and digital in a single signal platform. Our digital investments mark us out as the feedback system of record that makes all other systems customer aware.

Leslie Stretch

CEO, Medallia

Following a strong partnership, Medallia’s approach to us came as a welcome surprise. It is our mission to rid the world of digital frustration and create effortless experiences. Our unparalleled AI automatically identifies and prioritizes experience issues, and their scale, showing brands what actions are needed to grow digital revenue. Medallia’s growth mentality and culture fits hand in glove with ours, which means we can now move at an even faster pace to help companies deliver the experiences customers expect and demand.

Ben Harris

Founder and CEO, Decibel

  • Medallia’s acquisition of Decibel was announced on March 4, 2021
  • With this acquisition, Medallia’s leading customer experience and engagement platform will seamlessly include always-on, unsolicited digital feedback, providing a single view of all customers and prospective customers at every point of their journey across all channel
  • Shea & Company served as the exclusive financial advisor to Decibel
Read The Press Release