Home / Transactions / Granicus | Simpleview

Shea & Company Advises Granicus on its Acquisition of Simpleview

Granicus Profile

  • Granicus is the leading provider of cloud-based citizen engagement technologies and services
  • The Granicus platform provides integrated web and mobile applications, digital communications, online digital service delivery and virtual civic participation solutions
  • Granicus supports over 4,500 government agencies, 50,000 government professionals and 300 million opt-in subscribers
  • Granicus empowers stronger relationships between government and constituents across the United States, United Kingdom, Australia, New Zealand and Canada by simplifying interactions and communicating critical information to drive meaningful change for communities
  • Granicus was founded in 1999 and is headquartered in Denver

Vista Equity Partners Profile

  • Vista Equity Partners, a United States-based private equity firm, has more than $100 billion in assets under management and invests in software, data and technology-enabled organizations across private equity, permanent capital, credit and public equity strategies
  • Vista is a value-added investor, contributing professional expertise and multi-level support for companies to realize their full potential; this investment approach is anchored by a sizable long-term capital base, experience in structuring technology-oriented transactions and proven management techniques that yield flexibility and greater opportunity in private equity investing
  • The firm was founded in 2000 and is headquartered in Austin with additional offices in Chicago, San Francisco and New York

Harvest Partners Profile

  • Harvest Partners is an established private equity firm with nearly a 40-year history of investing in middle-market companies
  • Across multiple strategies and with more than $20 billion in assets under management, Harvest Partners has completed over 90 investment transactions
  • The firm was founded in 1981 and is headquartered in New York

Simpleview Profile

  • Simpleview is a leading digital marketing and events platform focused on serving the travel, hospitality, real estate and government sectors
  • The Simpleview platform provides website and content management systems, customer relationship management, destination marketing tools and event management solutions
  • Today, Simpleview is trusted by over 1,000 destinations and over 400 million visitors discover destinations each year on DMO websites powered by Simpleview’s digital marketing efforts
  • Simpleview was founded in 2001 and is headquartered in Tuscon, AZ
Helping our customers understand and serve the interests of all community members is an important part of the Granicus mission. With the addition of Simpleview, our joint customers will now have the ability to reach, engage and connect all stakeholders — from full time residents to visitors to business owners – in ways that drive deeper understanding and the ability to deliver digital experiences that meet the unique needs of their diverse audiences. By combining the power and focus of both platforms, we can more holistically deliver data-driven, actionable insights to community leaders that empower thriving, unified communities for all members

Mark Hynes

CEO, Granicus

Joining Granicus gives the Simpleview team the exciting opportunity to reinforce our commitment to our customers as a partner providing transformative technologies and services that fuel community health. Together, the companies now have the ability to reach and engage with more than 400 million current and future residents, visitors, and businesses to create connected communities that support places where individuals want to visit, meet, live, work, play and invest

Ryan George

CEO, Simpleview

  • Granicus’ acquisition of Simpleview was announced on September 5, 2024; financial terms were not disclosed
  • Shea & Company served as the exclusive financial advisor to Granicus, Vista Equity Partners and Harvest Partners
Read The Press Release